Future oriented strategy for SMEs

The main goal of the paper is to present that, using the foresight approach, small and medium size enterprises can build their innovativeness strategy. Using the literature review methods, the author compares the level of innovativeness of Polish SMEs with the level of innovativeness of other European enterprises. Showing the potential way of improving the innovativeness of SMEs by using the foresight approach, the author proposes a model of adaptation of a foresight strategy by small and medium size enterprises.

Joanna Ejdys